STAYART Project Edition4 DDDHOTEL ［English version］
Project Archive Link (Japanese)
https://note.com/norindia/n/n92c98ce2ad7d
By sending your avatar to the "DDD Hotel" in Nihonbashi, Tokyo, and participating in the creation of works by the artist "Takuto Ohta", you will have a "virtual stay experience". The making scene will be uploaded on SNS ,and you will also be able to get a photo book of his works.
Introduction
Hello, my name is Fukao from STAY-ART , a company that organizes and manages art events in hotels. I’d like to provide you a new kind of ［stay］in hotel even if we can't travel as much as we'd like in these times. And for those who want to participate in a new art experience using SNS I would like to take you to a slightly different, but never-before-experienced project!
This project has been sponsored by the architectural photographer Nobuki Taoka, who has also helped with the photography and the promotion of this project.
Following the first project, Setouchi Retreat Aonagi (Ehime Prefecture), the second project, Hotel Claska (Meguro, Tokyo), and the third project, MOGANA (Kyoto), this time the stage will be set at DDDHOTEL, a renovated hotel by up-and-coming designer Koichi Futamata (CASE REAL). The monotone, stylish yet warm space has become famous thanks to its introduction by influencers on SNS recently.
Hotel HP / https://dddhotel.jp/
Hotel description by designer (Koichi Futamata, CASEREAL) / http://www.casereal.com/ja/works/interior/ddd-hotel/
What we hope to achieve with this project
We would like to discover new possibilities of staying and art by providing a virtual staying experience through the artist's creative activities and participants’ alter ego "Avatar". At the same time, through this project, we would like to revitalize the demand for hotels and expand the opportunities for artists.
You can find more information about our activities on Instagram.
https://www.Instagram.com/norihikofukao
Virtual staying experience
In this project, an avatar (alter ego) will be "invited" into the guest room in place of the participant (guest). The avatars will be then created their own records of their stay and photographed .This time, the art piece of the artist Takuto Ohta will be created based on the avatars sent by the participants. Below is an image of the first phase of the project held at a resort hotel Setouchi Retreat Aonagi.
The check-in scene of the participants' avatars.
The commemorative photo in the guest room.
The artist places [avatars] in the room and captures their [stay] in the photograph.
After the Avatar returns home, artworks based on the photos will be sent to the participants.
Participant's impressions of the experience (the project at MOGANA, Kyoto)
▶︎I wondered what Avatar is doing then. I felt unsettled somehow, and when I tried to do at home what I usually do at hotels, I felt relaxed. It was a strange feeling. In a good way, "Just looking at it is not enough!” I was able to have an experience that made me want to actually go to the place.
▶︎I guess I felt like a parent of a child going on a school trip. When I look at my returned avatar and the record of my experience, my love for it deepened. However, I was a little jealous of the fact that I am only a "surrogate" in the beautiful record. STAYART is a back and forth between dream and reality. It is a wonderful experience that arouses a new craving for art.
The first thing that resonated with me about this project was the word of “stayart “ itself. Hotels are my everyday life, but at the same time they are extraordinary. In order to incorporate the extraordinary into the everyday, I needed to encounter a new hotel. Even if you do not travel physically, you can feel the hotel through your avatar. This project gives us such a sense of value. This is a must-see project for hotel lovers. / KAZ@Discussing digital x music x hotel
Why did I decide to do this project?
One of the reasons I decided to do this project was that I wanted to break through the situation that it is difficult to go to a hotel far away from home as easily as before, and at the same time, the ongoing spread of remote work and the social background of new demand in the SNS and content industries combined to bring me to this idea.
I have experienced hotels all over Japan and the world, and have been working as an architectural designer to spread the appeal of hotels. However, I felt that there was a tendency to just build buildings and neglect the actual usage of them, so I decided to shift the focus of my activities to the search for content and fun ways to use them.
This is a work from my days as an architecture student. It is also the basis for the concept of stayart.
https://note.com/norindia/n/n97d8f2d2269a
Our last project at MOGANA Kyoto.
https://note.com/norindia/n/naedf4496a4fc
The previous project at Hotel Claska Meguro Tokyo.
https://note.com/norindia/n/n0c265d7647aa
We opened a gallery at Claska as well.
https://note.com/norindia/n/n63672092cfb6
Artist Profile
Takuto Ohta
Takuto Ota is an artist who re-exposes the senses that we lose sight of as a reaction to the effects of the development of culture and civilization, and expresses them through words and forms. Currently, he is looking at the relationship between things with the keywords of "decomposition" and "production," which are connected to the root of life activities and manufacturing. He believes that there is no need to be particular or categorize any area or method of expression, and tries to create works that are fluid and pluralistic in thought.
1993 06 Born in France
2017 04 Graduated from Musashino Art University
2019 04~ Tokyo Art University Master
2020 04~ Musashino Art University IIC INT Teaching Associate
Exhibitions and Awards
2015 10 ASIA AWARD_SEMI GRANDPRIX
2016 05 ICFF_NYC
2017 04 MILANO SALONE_IKEA_BOOTH
2018 12 PLASTIC_DESIGN&STORY AWARD_SELECTED
2019 10 WOOD FURNITURE COMPETITION_SILVER AWARD
2019 10 COMIT COLBERT AWARD_GRANDPRIX
2019 11 PANASONIC SPORTS CHANGE MAKERS_SELECTED
2020 03 COOK EXIHIBITION_NIHONBASHI_TOKYO
2020 10 DESIGNART_AOYAMA_TOKYO
2021 1 ADF MILANO SALNE AWARD_GRANDPRIX
RUBBISH THINGS
"〜"
https://m.youtube.com/watch?v=U5j__Khrjuw&feature=youtu.be
Conojidesk
https://decodesign1031.wixsite.com/mysite
Artist LINK
https://twitter.com/designcomplex
Photographer Profile
Nobuki Taoka
Representative Director of Japan Produce Support Association, Representative Director of ArchiPhoto Co.
Nobuki Taoka specializes in photography in the field of architecture and interior design, and has been active as a photographer as well as an architectural promoter and educator since the dawn of SNS culture. We are pleased to announce that he has agreed to be a sponsor of this project and to be asked to take photos for the project, as he shares the concept of STAYART.
Photographer LINK
https://twitter.com/archiphototaoka
How the funds will be used
Hotel accommodations, production and photography orders to artists and photographers, publication and mailing of photo books, and management personnel costs.
About Returns
1. Based on the avatars sent by the participants, artist Takuto Ohta will create a work of art in the hotel room, and photographer Nobuki Taoka will take photos of the creation process and the resulting work. Photographer Nobuki Taoka will take photos of the process and results of the work, and send the photos of the avatars of participants themselves by e-mail. The above photos are for reference only. There is a possibility of change. The resulting work itself is not included in the return.
2. A collection of the above photos in an analog book
3. The name of the supporter (anonymous or pseudonym is acceptable) on the above book.
These are the three types of returns we are considering.
We have received permission from the hotel to conduct this cloud funding project.
Implementation schedule
〜May 4 - Guests (participants) will be asked to send an explanation of their avatar and a photo image by e-mail.
5/5-5/7 Collection of avatars *Please send your avatar on the date indicated on the left. Participants are responsible for shipping costs.
Please send your avatar to STAYART, DDD Hotel, 2-2-1 Nihonbashi Bakurocho, Chuo-ku, Tokyo 103-0002, Japan.
Please note that the hotel and the organizer cannot be held responsible for any damage or loss to the items.
5/8-5/9 The artist stays at the hotel, creates works with Avatar, the photographer takes photos, and we distribute them on SNS.
5/9- Avatar returns home (returned)
August onward Delivery of photo book
As a rule, please send only one avatar, and the size should be within the range of 20x10x10cm. The avatar should have a certain degree of hardness for the purpose of production, and should be able to tolerate some dirt, scratches, and destruction. If you have any other questions, please consult with us in advance via e-mail. We do not handle items that cannot be stored, such as food.
Finally
Although this is an unprecedented project, We ourselves believe that it will be a very meaningful project for society and art. We would be very happy if you could participate and support us in this new staying experience and art production.
Project Archive Link (Japanese)
https://note.com/norindia/n/n92c98ce2ad7d
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