#Config2023 気になったセッション紹介
飛ぶ鳥落とした勢いのFigmaの年次デザインイベント、Config2023まで2週間になりました。チケットはゲット済み、あとは渡米のため会社側とスケジュール調整のみ（まだしてない。ぜんぜん You're all set! じゃないｗ
TL;DR
長っ！ まじで too long; didn't read！
本題。改めてじっくりプログラム見ると、I/O並までではないけど、実は同じ時間枠で開催されるセッションも多く（なんやねん！DOUBLE FEATUREって！笑）、すでにプログラム破綻してんじゃないか？説（いい意味です。褒めてます）
とりあえずnote書いて、後悔ｗ
更新：6/2に参加者向けに Build Your Agedaが提供されました。これでアジェンダチェックしやすくなった。
真面目なTL;DR（要約）
セッション多いです、たぶん4日分ぐらいを2日で実施ｗ
例によって何やら大きな新機能が発表されそう？PrototypingかAI系？
セッション動画は、後日公開される。同時刻にセッションが複数あるのでじっくり観たい人はそっちが得策。
Config 2023 Watch Party Tokyoの参加締切は 6/9（金）23:59！募集終了日本人向け現地参戦組Twitterコミュニティあるよ。
Config2023とは？
もはや必要ない気もするけど一応説明。
Figmaの年次イベントは年に2回あって、前半（春から夏前）に「デザイン」そのものがテーマのConfig（今回のイベント）、秋に「デザインシステム」がテーマのSchemaの年2回実施されています。
各国にFigmaのオフィスが出来てから各国で個別にイベントとかも開催される機会も多くなっているようなので、そろそろこのスキームも変わりそうな気もしますが、ひとまず年2回世界中のデザイン好きが集まるイベント（日本だと「Figma好き」イベントな印象があるかな？思ったりしますが、これは個人の感想です）
今年は、モスコーニで開催
今年の Config 2023は、6/21・6/22の2日間（日本時間では6/22・6/23）、サンフランシスコ、モスコーニ・センターでの開催です。開発者にはお馴染みの場所ですね。
チケット代金
サンフランシスコの現地会場への参加費はUS$499（当初は早期割引価格だったけど、結局お値段据え置きになったみたいです）、オンラインでのバーチャル視聴参加は無料。
セッション動画は後日公開
毎年のことですが、Deep Diveやワークショップ以外のセッション動画のアーカイブ動画はその日のうちに config.figma.com で公開されるそうです。バーチャル参加へ登録してない人もその日のうちに視聴できるかはわかりません（今までの感じだと数週間後に一般公開？）
日本人向け現地参加コミュニティ
ConfigやSchemaへの日本からの参加者が少しずつ増えているとはいえ、まだまだ少ない状態。トビ / KazuhiroTobita (@0b1tk)さんが、TwitterでCommunity作ってるので、心細い人は是非参加して連携しておくと良いかもしれない。
これ以外にもあると思いますがノーチェック、他力本願ｗ
Config 2023 Watch Party Tokyo
こちらは現地に参加できない人向け。まだ2回目ですがもはや恒例になりつつあるFigma Japan主催のWatch Party、今回も開催。Figma❤️にあふれる人がリアルに集まってワイワイするイベントです。東京以外でもロンドンやパリでもWatch Party開催されます。
https://config2023watchpartytokyo.splashthat.com/
毎回参加希望者が多いので、抽選形式ですが、けっしてFigmaの利用回数のログが判断されるとかはないです、たぶん（笑申込締切は6/9（金）23:59 までなので現地に行けないけどイベント楽しみたい人はぜひ応募してみましょう！募集終了。
開催時間は、17:30〜21:00なので前夜祭ですね。訂正）DAY 1の夜です。
開催場所は、当選者にのみ連絡がいく方式（今回は虎ノ門近辺で開催だそうです）参加できると毎回山のようにグッヅもらえます。
日本のWatch Partyは、毎回東京で開催されてますが、秋のSchemaぐらいからはそろそろ東京以外でも開催されるんじゃないかなぁ？と個人的には感じています。
※あくまで個人の感想です。
今年Configのセッショントピック
Configはデザイン全般がテーマですが、ある程度概要がわかるように一応10 12のセッショントピックに分かれてます。
更新）2つトピックが増えて12になってました
Accessibility（アクセシビリティ）
AI（人工知能）
By Figma（Figma社のセッション）
Collaboration（競合作業）
Culture（文化）
Deep dives（ディープダイブ）
Design（デザイン）
Design systems（デザインシステム）
Development（開発）
Leadership（リーダーシップ）
Plugins（プラグイン）
PM（プロジェクト管理）
うーん、トピックで別れてても選ぶの難しい🤔
個人的にこういう時は発表者の役職や肩書、所属する企業名をみて判断してますが、だいたいそういうので外したことはないです、参考まで。
DAY 1 - June 22, 2023
・注意）番号は便宜上追加。すべてのセッションは紹介しません、個人的に興味あるもののみピックアップ。
1. Opening Keynotes
9:00 AM - 10:20 AM PT on Main Stage
1:00 AM - 2:20 AM GMT+9（日本時間）
Design is changing, and so are the roles all of us play in the process. This means rethinking product building from the ground up—from shifting mindsets to bringing design and engineering closer together to make great work. Figma’s biggest product launch of the year kicks off Config, followed by an inside look at how Stripe builds products, and why good design is good business from Netflix's VP of Design.
Dylan Field –CEO, Figma
Kris Rasmussen –Chief Technology Officer, Figma
Katie Dill –Head of Design, Stripe
David Singleton –Chief Technology Officer, Stripe
Steve Johnson –VP, Design, Netflix
80分のメインステージでのオープニングキーノート。3セッションに別れてる模様。FigmaのDylanとKris、Stripe、Netflixのデザイントップの登壇。
1-1. FIGMA PRODUCT LAUNCH KEYNOTE
Speakers: Dylan Field and Kris Rasmussen
Figma was built to make design accessible to all so everyone can contribute to product development. This year we’re rethinking what that means - and how to open up Figma to more people in more ways. Config is always our biggest launch of the year - don’t miss it.
なんか何やらFigmaの新機能発表するような意味深のセッション紹介になってますが、さてなんだろう？ChatGPTとかAI導入かな？プロンプトに入れたら勝手に作ってくれたりして😎
個人的にはコミュニケーション（協業支援）機能が充実してくれるととても助かります。例年の流れだと、新機能を20, 30一気に紹介？付いていけるか…。
1-2. RETHINKING PRODUCT BUILDING
Conversation with Katie Dill, Head of Design, and David Singleton, Chief Technology Officer, at Stripe
How can design and engineering come together to build great products? How do we make progress when work is always in flux? Join us for a fireside chat on how design and engineering come together at Stripe to create exceptional products. Learn how we apply a user-driven approach to product building, and strategies for fostering a culture of collaboration, experimentation, and continuous improvement.
Stripeでのデザインとエンジニアリングの協業方法などプロダクト開発にまつわるファイヤーサイドチャット（炉辺談話：座談会）元AirbndのKatei Dill女史が出るので参加必須。
1-3. DESIGN WITHOUT BUSINESS IS JUST DECORATION
Speaker: Steve Johnson
Good business is the job of good design. This talk will explore what it means to truly lead by design, and why it's important for designers to stretch beyond the boundaries of traditional roles. When you consider the number of publicly traded companies making decisions for consumers around the world—to think that nobody sitting in those boardrooms is thinking about user experience is absurd. Driving empathy and finding solutions is design’s super power, and it’s not enough to simply have a seat at the table; it’s design’s job to bring something new to it.
元AdobeやLinkedInのデザインヘッドで、元Netflixのデザイン責任者/VPのSteve Johnsonのデザイナーへの啓蒙話？「ビジネスが伴わないデザインは、単なる装飾」ぐっと来る言葉です
ちなみにSteve Johnsonさんとは、大昔にAdobe本社で会ったことあるけど、部屋がおもちゃだらけだったけどきっちり並んでるのがピクセルパーフェクトな感じでいい感じでした。その後、LinkedInでも会ったときもあるけど、デザインディレクターというよりもビジネスディレクターな印象、芯が強い。ていうか年取った（お前もな！ｗ
2. Design Ops: Driving change with design systems and process (DOUBLE FEATURE)
11:00 AM - 11:45 AM PT in Room 201
3:00 AM - 3:45 AM GMT+9（日本時間）
DOUBLE FEATUREってタグがセッションに付いてるんですが、このタグがついていないセッションも基本的には複数人が登壇して発表する模様。同じ時間に複数トラックではないと思いけど、登壇者考えたら複数トラックでもよいような…。登壇者同士の掛け合いなのかな？訂正）普通に別部屋で実施。なので複数トラックですねｗ
2-1. BIGGER ISN'T ALWAYS BETTER: HOW SMALL DESIGN TEAMS CAN BENEFIT FROM SYSTEMS AND OPS
Speaker: Matt Gottschalk –VP of Design, Alcumus
Do you want to set your design team up for success and increase your chances of delivering more value to your company? For small design teams looking to develop and grow within their companies, ensuring you have a focus on the "today" and the "tomorrow" is critical. Not enough focus on today will limit your ability to influence your company to invest further down the line. Whereas only focusing on today, will, in most cases, deliver inconsistent results—and ensure that your teams are not set up for success. This talk will explore how small design teams can use Design Systems and Design Operations to help designers have the right environment for them to deliver impactful results—both for the company today, and tomorrow.
BT（ブリティッシュテレコム）で長年DesignOpsやっていたMattさんの登壇。小さな組織がデザインシステムとDesignOpsによっていかに効率よく結果を出せるか？なセッション。
2-2. DESIGNOPS AT THE HEART OF CHANGE: CRAFTING THE INVISIBLE, HUMAN COMPONENTS OF TEAMS
Speaker: Aletheia Délivré - Manager, Design Operations, Zapier
As humans, we tend to be change-averse. Being a principal change instigator, DesignOps—when it’s represented at all in a design org—is often misunderstood, and seen as a necessary evil. But at the heart of every design organization’s desire to grow and mature, is the need to fundamentally change how it operates. It’s the recognition that our design teams are the real WIP. And our growth, at scale, is inextricably linked to building trust, partnerships and allyships. In this session, Aletheia “humanizes” the hidden work of DesignOps by showing how the practice creates an environment where design teams can thrive and drive impact at their company. Through reflective practice, the session will also discuss practical ways to adopt a DesignOps-minded approach in teams (even without a formal DesignOps title).
組織内でDesignOpsチームによっていかにデザイナーが働きやすい環境を作れるか？的なセッション。Zapierとカナダ政府のデザインマネジャーのAletheia (@delivreal)のセッション。
3. Prototyping: past, present, and future
11:00 AM - 11:45 AM PT in Room 207
3:00 AM - 3:45 AM GMT+9（日本時間）
Join this talk from a few members of Figma’s Prototyping team to learn more about… shhhhhh. You’ll see!
Jon Kaplan –Software Engineer, Figma
Nikolas Klein –Product Designer, Figma
Chia Amisola –Product Designer, Figma
Garrett Miller –Product Manager, Prototyping, Figma
キーノートの内容からして、プロトタイピング機能が強化されそう。ビデオプレイヤー機能の実装とか、先日も色々強化されてきてるので、なんだろうなぁ？レスポンシブUIに完全対応とか？ｗ
4. Putting accessibility at the heart of design and code
11:00 AM - 11:45 AM PT in Room 203
3:00 AM - 3:45 AM GMT+9（日本時間）
セッション3と同時刻に開催。
4-1. A PRACTICAL GUIDE TO BUILDING ACCESSIBLE FORMS ON THE WEB
Speaker: Kateryna Porshnieva – Front-End Engineer, Independent
Web forms are crucial for user interactions on the web, and to ensure our products provide an inclusive experience for all, we need to build them with accessibility in mind. In this talk, we'll dive into best practices and practical tips for crafting web forms that are accessible and won't leave anyone behind. We'll start by focusing on why accessibility is important, followed by a quick tour of the latest WCAG, HTML, and ARIA standards. Next, we'll delve into the principles of inclusive design and how assistive technology interacts with forms. We'll then discuss common patterns in forms and how to implement them inclusively, along with strategies for managing focus state, navigation and validation – all supported by practical examples in React.
最新のWCAGやARIAの仕様、インクルーシブなフォームのフロントエンド実装についてのセッション（キーウの現地では有名人だそうです、EPAMの同僚談）
4-2. MAKE IT ACCESSIBLE AND INCLUSIVE, MAKE IT GREAT!
Speakers: Vanessa Guilloteau - Head of Product Design, CANAL+ Group
Nahema Soussi - Product Designer & Accessibility Specialist, CANAL+ Group
Accessibility and inclusivity have become key societal issues around the world in the last few years. Social networks and large international groups like GAFAM know how to reach large audiences by offering increasingly inclusive and innovative services. What about other major digital players who do not have the same means but are still convinced that accessibility and inclusivity have become essential? At CANAL+, accessibility has become a pillar of the company's strategy for the next few years, especially for myCANAL, our Live and VOD platform. Because it is available on many devices (mobile, tablet, desktop, TV, video game console) and across various platforms (web, iOS, Android), making myCANAL compatible with all forms of disabilities, and more particularly visual disabilities, remains an incredible challenge we try to meet every day. We would like to share a few initiatives we have worked on over the last 2 years to make video-watching accessible to as many people as possible.
仏の民間テレビ局CANAL+の2年間のアクセシビリティとインクルーシブ活動の紹介。
5. Let your design system take Flight: building a design system simulator
12:15 PM - 1:00 PM PT in Room 201
4:15 AM - 5:00 AM GMT+9（日本時間）
セッション6と同時開催
For large organizations, internal marketing and onboarding strategies are essential to successfully introduce an enterprise design system. The Capital One Enterprise Design System team soft-launched with an interactive onboarding and education playground to demonstrate the system’s visual appeal, advanced tooling, and robust support model. Playfully titled as the design system “flight simulator”, the Figma-based training tool prepared designers to take flight. Join Jana in a discussion about how informative (and fun!) design system training can build your brand. She’ll share tips on simplifying complex design system concepts into digestible learning plans, and show examples of how she and her team brought training to life in a delightful way.
Speaker: Jana Choi - Design Tools Lead, Capital One
6. A PR to Design Leadership
12:15 PM - 1:00 PM PT in Hall E
4:15 AM - 5:00 AM GMT+9（日本時間）
セッション5と同時開催
It’s perhaps not surprising that designing for developers has heavily influenced the way we work. Early on at GitHub, our designers would ship changes to production, and most still write code today. In many ways, we have learned a lot about how to design from observing the way developers code.
From systems thinking to social coding and open-source, we’ll explore how designing the platform where the world builds software has influenced our culture and the way I approach Leading Design.
Speaker: Diana Mounter - Head of Design, GitHub
デザインシステム界隈ではお馴染み？GitHubのデザインヘッド、Diana (@broccolini)のセッション。開発者の仕事の仕方がGitHubというプラットフォームの開発方法や自身のデザインの考え方に影響を与えたか？的なセッション。
7. Design at the speed of the news
12:15 PM - 1:00 PM PT in Room 203
4:15 AM - 5:00 AM GMT+9（日本時間）
Plugin showcase: level-up team workflows with custom Figma plugins と同時開催
The New York Times homepage and storytelling products are continuously evolving in response to a WIP world. The non-stop news cycle means teams need to make fast iterations on how to display our live news coverage, roll out and test new features quickly, and constantly iterate on our product. It requires a homepage system that is flexible enough to cover a wide range of impactful moments while still conveying news judgment and editorial hierarchy. In this talk, we will discuss how we, as product designers on The New York Times Home and Storytelling teams, react and respond to ever-changing newsroom and reader needs, balance speed-to-market with design quality, meet our business goals and collaborate with our cross-functional partners as well as with each other.
Speakers: Chen Wu - Lead Product Designer, The New York Times
Jay Guillermo- Senior Product Designer, The New York Times
8. Putting joy on the roadmap
12:15 PM - 1:00 PM PT in Room 205
4:15 AM - 5:00 AM GMT+9（日本時間）
Since FigJam’s launch two years ago, the team has shipped dozens of features, big and small, to bring fun to working together virtually. High-fives, washi tape, cursor chat, reactions, stamps, stickers, and more. These features have made a huge impact on our community, as well as our internal motivation and energy. One question the team frequently gets is, how do we prioritize things that bring people joy, but don’t seem to push any sort of traditional success metric? And how do we work in a way that’s conducive to coming up with delightful ideas? In this session, we’ll share some behind-the-scenes from FigJam launches like April Fun Day, FigJam’s 1st birthday, Jam-o-ween, music player, and more. We’ll also share our own principles for delight, how you can put joy on your own roadmap, and why it’s more important than ever to do.
Speakers: Jenny Wen - Design Manager, Figma
Mihika Kapoor - Senior Product Manager, Figma
Kee Yen Yeo - Product Designer, Figma
9. Prototyping the path: how Slack builds product with customer love
1:30 PM - 2:15 PM PT in Hall E
5:30 AM - 6:15 AM GMT+9（日本時間）
Transparency always wins: how ethical design led to 23% growth と同時開催
Slack helps people’s working lives be more simple, pleasant, and productive. This requires thousands of people across engineering, design, product management, research (and more) to align on what we build and how we build it. Enter Slack’s 5 Product Principles. Join Ethan for a look inside Slack and learn how to use principles to change your own company’s culture for the better.
Speaker: Jaycee Day - Senior Product Designer, GitHub
良いプロダクトを作るには何を作るのか、社内数千の意識合わせが必要。Slackでどのように5つのデザイン原則を使って会社のカルチャーを構築したか話。
10. Pushing design forward: from speculative methodologies to crafting delight (DOUBLE FEATURE)
1:30 PM - 2:15 PM PT in Room 203
5:30 AM - 6:15 AM GMT+9（日本時間）
Empowering the next billion creators: building the future of software development と同時開催
10-1. DESIGNING TOMORROW’S PRODUCTS: A JOURNEY INTO SPECULATIVE DESIGN
Speakers: Kalyani Tupkary - Sr. Product Designer, Twitch
Shihan Zhang - Design Lead & Design Futurist, Twitch & alterR.studio
Designers dream of a world without constraints, but what happens when there are no limitations? Our talk offers guideposts to navigate these complexities and uncertainties of designing for an ambiguous future. We will delve into how speculative design frameworks can be applied to the product development process, enabling us to explore potential futures and envision preferred product futures. Additionally, we will discuss how design fiction can be used as a tool for foresight, sense-making, and strategy in business, especially when grappling with the future and its implications. By sharing our creative process, we hope to illustrate how these tools for thought can unlock new ways of thinking and diverse pathways forward.
10-2. FROM DESIGN TO DELIGHT: THE MAKING OF A STRIPE LANDING PAGE
Speakers: Richard Ekwonye - Design Engineer, Stripe
Kim Baschet - Designer, Stripe
Nick Jones - Design Engineer, Stripe
At Stripe, we believe that the little things matter. In this talk, we'll take you behind the scenes of the Stripe Sessions website. We will explore how partnerships between designers and engineers coupled with meticulous attention to detail helped us craft a website that delighted users and surpassed even our own expectations—in just three months.
11. From monologues to dialogues—unlocking designer-developer collaboration (DOUBLE FEATURE)
2:45 PM - 3:30 PM PT in Room 201
6:45 AM - 7:30 AM GMT+9（日本時間）
12のセッションと同時開催
11-1. APIS HAVE FEELINGS TOO: BUILDING COMPONENTS THAT WON'T MAKE YOUR ENGINEERS CRY
Speaker: Maria Hristoforova - Senior Product Designer, Design Systems, Uber
How many times have you looked at a design implementation and shook your head at your engineering counterpart, asking yourself yet again why it looks nothing like the Figma file you so meticulously crafted? As owners of Design Systems, we take pride in delivering well-crafted and easy-to-use Figma components to our customers. However, we often forget those customers include developers who will need to translate the endless Figma property panels into a sensible component API. In this talk, learn how we can unintentionally continue the cycle of miscommunication, and avoid turning our systems into building blocks that can never be fully assembled.
11-2. DECODING THE UNKNOWN: HOW TO HAVE COLLABORATIVE CONVERSATIONS WITH TECHNICAL STAKEHOLDERS
Speaker: Som Liengtiraphan - Product Designer for Einstein AI/ML, Salesforce
Does working with engineers feel like pulling teeth? Does trying to understand a technical aspect of a project make your head spin? In this talk, you will learn about some communication tools that have helped me jump start work on highly-technical projects and build rapport with engineers. This talk aims to help designers of future highly-technical projects streamline workflows with technical stakeholders. Listeners of the talk will leave with ready-to-use techniques packaged in a Figma file that they can instantly start using for themselves.
12 Figma like the pros
2:45 PM - 3:30 PM PT in Hall E
6:45 AM - 7:30 AM GMT+9（日本時間）
11のセッションと同時開催
Christine Vallaure - Founder,moonlearning.io
Eugene Fedorenko - Principal Product Designer,Postmark,ActiveCampaign
Femke van Schoonhoven - Design Lead,Gusto
Helena Zhang - Director of Design,Medium
Jan Mráz - Head of Design,Atheros Intelligence
Joey Banks - Senior Product Designer, Webflow
Molly Hellmuth - Creator,UI Prep
Rusmir Arnautovic - Head of Design, Klika
We’re bringing 8 Figma experts from across the globe to share their very best tips and tricks in a live demo on the Config stage. From shortcuts, mind-bending hacks, to time-saving techniques, this session is packed with the Figma tips you don’t want to miss. You’ll hear from familiar faces in the Figma community including Helena Zhang, Femke van Schoonhoven, Christine Vallaure, Rusmir Arnautovic, Molly Hellmuth, Eugene Fedorenko, Jan Mraz, and Joey Banks. Join your hosts Rogie King and Vanessa Chung from Figma for a special edition of Figma like the Pros and leave with tons of new knowledge to use immediately!
13. Using color at scale for aesthetics and accessibility
2:45 PM - 3:30 PM PT in Room 207
6:45 AM - 7:30 AM GMT+9（日本時間）
14, 15のセッションと同時開催
If you want to make beautiful and accessible components for your design system, color continues to be a core foundation of that experience. However, it’s challenging and difficult to get this right since tools aren’t readily available, and understanding the science behind this space is complicated. Thus, the tech industry still lags on improvements towards expressing and applying color to meet these challenges. Using the research I've put together from five years of deep design systems experience, I will share best practices and standards in creating color palettes at scale, lessons on the experimental science of color, and guidance on how designers should strategize and implement color in their design systems.
Speaker: Ashley Seto - Lead Product Designer, Meta
14. Designing for the evolving needs of society (DOUBLE FEATURE)
4:00 PM - 5:00 PM PT on Main Stage
6:45 AM - 7:30 AM GMT+9（日本時間）
13, 15と同時開催
14-1. THE NEEDS OF A NATION: EXPERIMENTING FOR PUBLIC GOOD IN SINGAPORE
Speakers: Carina Lim - Product Designer, Open Government Products
Rachel Tan - Senior Product Designer, Open Government Products
Working for the government and designing for public good does not have to be bureaucratic or slow! As a team of designers within the Singapore Government, we’ll share our experimental approach to identifying problems, rapidly testing hypotheses, and launching products that positively impact the lives of Singapore’s 5.5 million residents. Through our journey of designing a secure digital voucher system to disburse financial relief to Singaporean households, we’ll demonstrate how the key principles of empathy, inclusivity, and adaptability guide our work. Lastly, learn how our annual hackathons and design systems help build a culture of collaboration and experimentation. Join us for an inspiring journey into designing for public good, and discover how you too can make a significant impact by building thoughtful products.
14-2. CONVERSATIONAL AI INTERFACE OPENS WINDOW ON AGING SOCIETY
Speaker: Yuka Miyagi - Dialog Engineer, Conversational AI Section, Rakuten Inc.
The world, led by Japan, is becoming an aging society. No matter how digital systems are advancing, there are elderly people and individuals with physical limitations who have difficulties utilizing technology. Only one media is commonly used by all humans, and that is language. In this session Rakuten will talk about the great potential of Conversational AI interface and reminding challenges. Some people have difficulty understanding button operations for structures such as hierarchies, models, and views, which are commonplace for people who are used to using digital systems. Conversational AI is an interface that can overcome this barrier, join us to learn how!.
15. Navigating a new product “normal” that’s anything but
2:45 PM - 3:30 PM PT in Room 205
6:45 AM - 7:30 AM GMT+9（日本時間）
13, 14と同時開催
Conversation with IVP Venture Partner and former Slack Chief Product Officer Tamar Yehoshua and Figma’s VP of Design Noah Levin.
Product building has changed a lot over the years. Development cycles have accelerated. Roles have started to blur. Hybrid work has made managing teams more complex. To boot, the rise of AI has forced product and design leaders to rethink – and in some cases completely re-imagine – their roadmaps. It’s… a lot. Join us for a candid conversation on how to navigate the realities – and complexities – of designing and building products in a “new normal” that’s anything but.
先日のFigma Japanの日本進出1周年記念イベント「デザイン経営2023」の際にも来日したFigmaのVP of Design, Noah (@nlevin) と元SlackのCPO (Chief Product Officer) のTamarによるセッション。
ニューノーマルになって、リモートワークやAIの急激な普及など、要因は様々であれプロダクトの開発サイクルが加速し、より複雑になってきた昨今、デザインリーダーはプロダクトのロードマップを再考したり、見方を変える必用が出てきているよね、ってことで「ニューノーマル」におけるプロダクト開発とは？なセッション。
16. Leading through uncertainty
4:00 PM - 5:00 PM PT on Main Stage
8:00 AM - 9:00 AM GMT+9（日本時間）
Design is not just a way to make sense of the world; design helps the world make sense. It takes fierce optimism to face challenges and see them as opportunities for learning, growth and change.
デザインはもの作るだけではなく、不確実な世界の中で前に進んでいく力を持っている（超意訳）ってな感じでDay 1の取り的なセッション。
16-1. A DESIGN-LED COMPANY
Brian Chesky in conversation with Dylan Field
We approach everything at Airbnb through a design lens. For us, design is not just about how things look but also how they work. We have redesigned almost every element of the guest, Host and employee experience over the last three years, and it has transformed our culture, our products, and our community. I’ll share how we did it, some of the difficult moments along the way, and how we kept design and creativity at the center of everything.
On stage: Brian Chesky - Co-founder & CEO, Airbnb
デザイナーが共同創業者兼最高経営責任者ということで有名なAirbnbからCo-founderのBrianが登壇。Dylanとの対談。Airbnbは、この3年間（コロナ禍？）ですべての体験をリデザインしてきており、それをどのように実施してきたか、チャレンジとともに共有するセッション。
16-2. NAVIGATING UNCERTAINTY
Speaker: Haraldur Thorleifsson - Founder and CEO, Ueno (acquired by Twitter)
I remember laying in bed. Raising my hand up to turn off the light above me. The doctor had told me my disease wouldn’t impact my arms. That unlike my legs, my upper body would stay strong. In that moment I realized he was wrong. F*ck. I want to talk about working through hard situations, and how to move forward when you have no idea which way forward is. I don’t know if it will inspire you in any way. I can’t say you’ll feel good afterwards. But I can promise you it will be honest.
Twitterに買収されたフルサービスデジタルエージェンシーUenoやNPO団体Buenoのファウンダー、車椅子のデザイン伝道師Haraldurのセッション。困難の中、どう前進していくかのアドバイス。
Uenoは、2017年のESPN向けのBODY2017（様々なアスリートが全裸で惜しみなく肉体美を見せるまったく新しいメッセージ性を詰め込んたキャンペーン）が超話題になりました。
17. Attendee Reception
5:00 PM - 7:00 PM PT at Maker Cafe
9:00 AM - 11:00 AM GMT+9（日本時間）
いわゆるアフターパーティ。モスコーニの近くのMaker Cafeってどこだろう？CCAまで移動ってことはないと思うので、隣のYerba Buena Gardensですかね？要確認。
Day 1のチェック終わり。
以上。