What i'm making every efforts for

Hi guys! This is Eisei🐾

One day at my workplace, I was sleeping during lunch break and woke up to a big noise.
It was like a grunt of a pig!

And actually, it was my snore!!!

I was so ashamed that I wanted to crawl under the rug🥺lol

Anyway, in this article, I’d like to write about my ego and future plan!

Firstly, my ego is to create “a culture to wear clothes until the end.”

In that culture, you don’t sell or throw clothes away until it’s worn out.

I don’t think this is completely right for everyone at this time (I do think it will be in the future though) and some would say “hey what’s wrong with selling clothes?”

Wait wait, this is why I’m calling it “my ego,” not objective justice.

Let me explain why I come to think that way.

I’ve been working at a select-shop, Taufe(that sells new clothes) and a second hand clothes shop Kindal at the same time, and these shops were near.

Taufe was like my home where I loved every staffs and customers. I also met some respectable designers who have a brand we were retailing.

On the other hand, Kindal was like my workplace to get knowledge, experiences and money.

One day, a T-shirt, that I sold at Taufe was sold to Kindal with the shopper bag of Taufe.

When I saw that, my heart was filled with sadness.

Not all but many fashion lovers buy and sell clothes in really a short time cuz they get bored with the one they bought immediately and get interested in new one very soon.

This trend is based on the culture of massive production and massive consumption, which will not suit the next stage of the world.

Furthermore, I don’t like the world that doesn’t appreciate something good(not only clothes) someone made with pure passion and craftmanship.

I want more people to know the delight in understanding or loving something deeply.

This is why I want to create “a culture to wear clothes until the end.”

But I know that no matter how loud I shout that, ethical opinions or fine-sounding talks will not change a single person’s behavior.

Also, my biggest purpose is not social good but just to make a new way to enjoy fashion.

So I need to make the culture an enjoyable and cool one.

For that purpose, I’ll make “a shapeless brand” and “a select-shop that sells more than clothes.”

The brand will not sell clothes but offer remakes for your own clothes using quality textile, Japanese traditional dyestuffs, and printing.

The shop would be the base for the brand while selling clothes by a few brands, whose designer I do love and respect, that understand my vision.

Every efforts I’m making like reading books, dying my own clothes, practicing writing and etc are all for these goals.

God only knows what I can achieve and I can’t.

But believing this is one of the biggest missions from him in my life, I’ll try my best.

Now you know the direction that I’m heading to.

I don’t know if you agree or disagree with me, if you wanna be my ally or not, but I do appreciate for having interest in me.

I’m glad if you give me your advice or comments.

Thank you for reading my long and super exciting article😉

See you in a little bit better world than today!🐾