The concept is also for others.

Hello, everyone.

Sai&Co.WAKU Chare Lab's Sai&Co. It is.

Well, today I'm going to talk about "the concept is also for others."

But before that, please.

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Then it's the main topic.

Well, everyone, when you hear the "concept", what kind of impression do you have?

For example, the meaning of what is my motto, the meaning of providing value for companies and products, how to fight in team sports, and the meaning may change little by little for each community, but What you do means roughly the same thing, doesn't it?

In other words, it's like a description of the thing itself.

Well, it's such a "concept", but don't there many people who think that it's for themselves that many people understand?

If you have your own concept, you can narrow down the path you need to do and make it easier to move, and you can say the same thing in your team or company, right?

Rather, is the role more important in a community where people form groups, such as teams and companies?

Because it is a community that can gather a lot of people with different ways of thinking, so by taking everyone's way of thinking to that concept, it is easy to become a monolith, and the steering will be much easier.

Well, of course, if you have a way of thinking that doesn't fit that concept, you will leave the community on the contrary, and you have such disadvantages, but there are many communities that think it's better to have it than nothing. I think so.

Well, I don't care either way.

So, it's quite this "concept", but it seems that they are disseminating information to themselves.

But in fact, there are many people who don't realize that it is also a message to other people, that is, themselves, themselves, and those around them who are not members of the team.

Well, of course it's natural, but if you think about it carefully.

What do you place importance on and what kind of commitment are you working on the task? What do you value? There is also a role of sending such "heartfelt commitment message" to others.

The same can be said not only for individuals, but also for the concept of the community.

People are creatures who want to give meaning to everything.

Otherwise, the anxiety is superior and you don't even try to touch it.

For example, even if the company has a new service, if you don't know the concept of the service, how should you look at it? How should you handle it? You can't understand it, right?

It takes a lot of courage to start using it without knowing anything, and there are risks.

That's why people instinctively have the nature of trying to avoid things that may harm them.

That's why we need a concept to give it meaning.

Is that all right?

Did you understand the meaning of the concept itself?

That said, well, I don't feel like saying it after explaining it so far, but the concept itself is also for ourselves.

But it is also a tool to let not only ourselves, but also let others know what we are doing.

In other words, it's not just one or the other's role, but it's like an all-purpose placard that can play both roles.

If you make it consciously, wouldn't there be a concept that reaches inside and outside?

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